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April 17th, 2009

Customers: 1. TWC: 0

Posted by Richard Koman @ April 17, 2009 @ 11:30 AM

Categories: Comcast

Tags: Time Warner Cable Inc., Customer, Pricing Strategy, Pricing, Marketing Research, Marketing, Richard Koman

Consumers flexed their muscles over Time Warner Cable’s attempts to impose stringent tiered pricing models, and TWC buckled. Here’s the statement that trials have been delayed, not cancelled.

Time Warner Cable Chief Executive Officer Glenn Britt said, “It is clear from the public response over the last two weeks that there is a great deal of misunderstanding about our plans to roll out additional tests on consumption based billing. As a result, we will not proceed with implementation of additional tests until further consultation with our customers and other interested parties, ensuring that community needs are being met. While we continue to believe that consumption based billing may be the best pricing plan for consumers, we want to do everything we can to inform our customers of our plans and have the benefit of their views as part of our testing process.”

Time Warner Cable also announced that it is working to make measurement tools available as quickly as possible. These tools will help customers understand how much bandwidth they consume and aid in the dialog going forward.

Britt added, “We look forward to continuing to work with Senator Schumer, our customers and all of the other interested parties as the process moves forward, to ensure that informed decisions are made about the best way to continue to provide our customers with the level of service that they expect and deserve from Time Warner Cable.”

Despite the fact that TWC’s ceiling are lower than Comcast’s 250 GB, at least TWC plans to provide measurement tools so users can prevent unwanted overage charges.

  • Talkback
  • Most Recent of 7 Talkback(s)
Yeah, Comcast was thinking of providing those tools
Until it was realized that they didn't work correctly.

Though, I've STILL been using over 250GB's a month... my family hasn't heard a PEEP from their 'bandwidth control' people.... maybe they r... (Read the rest)
Posted by: Lerianis Posted on: 04/18/09 You are currently: a Guest | | Terms of Use
Unless you were stuck with dial up...  deowll | 04/17/09
RE: Customers: 1. TWC: 0  gertruded | 04/17/09
Puhleeze  brianpeterson@... | 04/17/09
Not saying TWC is ok  rkoman@... | 04/17/09
Yeah, Comcast was thinking of providing those tools  Lerianis | 04/18/09
No measurement tools?!  safesax2002 | 04/17/09
RE: Customers: 1. TWC: 0  Richard Platt | 04/17/09

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